The anchors bring a lot of luck. Once the anchor sells a certain product, then after the sales of the store go up, there will be a series of problems such as inventory, logistics, and after-sales. , which link is not done well will have an impact on the user's repurchase, and it will also have a great impact on the personal image of the Internet celebrity. Once a good product that no one knows about is found in the right channel, it will be time and opportunity to make it a hit, and the long tail effect will make the business bigger and bigger.
Cut off other people's financial path, and also ruined the reputation of the product and the integrity in the industry, this kind of business circle will be blocked. 3. Transforming anchors to improve self-selling skills From accepting tips to special database recommending products to fans, the anchors are two completely different skills. In rough terms, they used to be performing arts, but now they are selling goods. No matter which one, they must have excellent skills.
From skill output to sales-oriented output, this fault is something that all transformation anchors have to work hard to change. For the anchors themselves, in addition to improving their image and talent skills, they also need to improve their sales skills, how to introduce a good product to fans. In essence, it is the concept of anchors as sales, so the transformation of sales to e-commerce live broadcast may be more helpful to the merchants in terms of sales than the transformation of anchors to bring goods.