Perficient Managing Director Eric Enge discussed how to build a mobile SEO site with good UX during the “Mobile First Indexing & Mobile Friendly SEO” session at SMX West. Participants wanted to learn about page speed, ranking, interstitial penalties, and Norway Phone Number List how mobile-first index SEO is different from traditional SEO. Doesn't designing a responsive site according to the best search engine guidelines do away with creating a “mobile first” site? Aren't we just building "sites" now? Enge: It's true that with a responsive site, you're seemingly building a single site. But that's not entirely true. Most likely, you will create three different sets of style sheets. These allow you to offer a different version of the site to desktop, tablet and Norway Phone Number List smartphone users. How you manage and display the information in these style sheets is actually very important. For example, maybe your content's font size is too small, or the links are too close together, so they're not easily tappable.
You can also take large blocks of text content and implement tabs, accordions, or dropdowns to manage their display on a smartphone. So there are many things that still need to happen to be mobile first. Being reactive is not enough! In the Norway Phone Number List case of a dedicated mobile website, adopted first on mobile, is it relevant to keep canonical from mobile to desktop as is usually done? And do we change the instructions (from mobile to desktop)? Enge: You should always leave the rel=Alternate and rel=canonical tags in place. I think it's Norway Phone Number List still useful. However, Google has repeatedly stated that there is no need to reverse them in the mobile world. From their perspective,